I’m beginning to feel a bit sorry for the Adverting Standards Authority. Everyone I meet tells me how stupid the decision was to allow a fertilizer to be described as 100% chemical free. Last week it came up on my appearance on BBC Radio Wales’ Jamie & Louise radio show. We had a good discussion about the stupidity of the decision and how it was an insult to the public. I was also able to take the opportunity to praise the quality of chemistry in the Welsh Chemistry Departments and to highlight the excellent work done by our members Jim Ballantine and Bill Williams who take a magic of chemistry show to thousands of primary schools every year. (more…)