UPDATE: Cadbury emerges the clear winner in our tasting. You can still cast your vote at the bottom of the post!
Over 300 people came to our chocolate tasting this morning, and a resounding 74% of participants said their preferred chocolate was Cadbury Dairy Milk.
Interestingly 71% of people raised in North America preferred Cadbury chocolate – so it’s not just “what you grew up with”!
Here’s a few photos from the morning’s event:
On Tuesday 28 April the RSC will host the bout of the century: Hershey’s vs Cadbury. Which is the public’s preferred chocolate?
The venue: the courtyard of Burlington House, Piccadilly, home of the RSC.
The contenders: in the purple corner, and weighing in at 49 g, Cadbury Dairy Milk. In the brown corner, at 43 g, Hershey’s Milk Chocolate.
The referees : the general public, who will express their opinions of their preferred chocolate in a blind test. A team of chemists from Keele University have analysed the chocolate and its different chemical properties, and will also analyse the results of the opinion poll on the day.
It would hardly be fair to limit this poll to the lucky few who walk past Burlington House at 10.30 on Tuesday, however. So we’re throwing the poll open to the entire world! Speed your preferred chocolate to success by casting your vote below:
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Of course, no one would want to encourage the drinking of beer. I am delighted that the ASA has such a rigorous policing policy. But I’m not sure that anyone will have been misled here – ask most people and I think the odd drink ’will have bolstered most people’s confidence’ at some time or another.